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Core flows
Welcome, abandoned cart and checkout, browse abandonment, post-purchase, winback, and sunset, each with proper filters so nobody gets the wrong message.
Now taking founding clients
The emails your customers actually look forward to.
Bright Inbox builds and runs the email and SMS flows and campaigns that bring ecommerce customers back for a second, third, and tenth order. One clear monthly retainer. A real deliverable in your first 24 hours.
- Built for Shopify brands on Klaviyo-style platforms
- Flows + campaigns + SMS under one retainer
- No long-term lock-in after 3 months
For DTC brands doing roughly $300K–$5M a year who know email should be pulling more weight.
What we do
Retention, done properly. Not just another newsletter.
Paid ads get someone to buy once. Email and SMS are how they come back. We build the automated flows that run 24/7, plan the campaigns that keep you top of mind, and keep your sender reputation clean so it all actually reaches the inbox.
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Campaigns
A planned calendar of on-brand sends: launches, education, seasonal moments, and promos, written and designed by us, approved by you.
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SMS that respects people
Short, well-timed texts for your highest-intent moments, with consent and quiet hours handled properly.
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Deliverability care
Authentication, list hygiene, sunset rules, and engagement-based sending, so your emails land in the inbox, not spam.
How it works
From first look to first send, without the runaround.
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01
Free inbox teardown
Send us your store URL. We subscribe, look at what you send today, and record a short personal video walking through the biggest wins we see. No call required.
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02
20-minute fit call
We talk about your goals, products, and margins. If we're not the right fit, we'll say so and point you somewhere useful.
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03
Clear proposal
A one-page plan with exactly what you get each month, what it costs, and what it doesn't include. Sent within one business day.
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04
Something real in 24 hours
Once we have access, you'll get three on-brand email template directions within one business day. Pick one, and it becomes the base for everything we send.
Pricing
One retainer. Flows and campaigns together.
Flows go stale if nobody tends them, and campaigns alone leave money on the table. Every plan covers both. Three-month start, then month to month.
Not ready for a retainer?
Deep Inbox Audit · $400 one-time
A full review of your account setup, sign-up forms, segments, flows, campaigns, SMS, design, and deliverability, delivered as a prioritized fix list with time estimates. Credited toward your first month if you start a retainer within 30 days.
Spark
Getting the foundations right
$2,250/mo
- Core flow set built or rebuilt (welcome, cart, checkout, browse, post-purchase, winback, sunset)
- 6 email campaigns a month
- Sign-up form and offer setup
- Monthly flow tune-up and one A/B test
- Monthly report and 30-minute review call
Email only. SMS available as an add-on.
Start with a teardownMost brands start here
Glow
Email and SMS working together
$4,000/mo
- Everything in Spark
- 10 email campaigns a month
- SMS program: key flows plus up to 4 SMS campaigns a month
- Segmentation by engagement and purchase behavior
- Ongoing A/B testing on flows and campaigns
- Weekly update plus monthly strategy call
Shared Slack channel included.
Start with a teardownRadiant
For brands scaling fast
$6,750/mo
- Everything in Glow
- 16–20 email campaigns a month
- Up to 8 SMS campaigns a month
- Advanced flows: replenishment, VIP, cross-sell, review and referral
- Quarterly retention roadmap and promo planning
- Priority turnaround
Best for brands sending to large, active lists.
Start with a teardownFounding client offer
Bright Inbox is new, and we're honest about that. Our first three retainer clients get 20% off their first three months in exchange for candid feedback and, if you're happy with the results, permission to share them as a case study.
What's not included in any plan
- Your email/SMS platform subscription and per-message SMS costs
- Paid ads, SEO, or website development
- Product photography or video shoots
- Customer support inbox management
- Discount decisions: we recommend, you decide
Add-on for B2B
Bright Outbound for when you need new conversations, not just repeat orders.
Retention is our core. For B2B companies, and DTC brands selling wholesale, we also build careful, plain-text cold email programs that book meetings with the right buyers, on separate sending domains so your main inbox reputation stays protected.
- Separate domains and mailboxes, properly warmed up
- Verified, hand-qualified lists of real decision makers
- Short, relevant copy with one simple question, no spam tricks
- Replies routed to you, with a weekly meetings report
Outbound pricing
$2,500 setup
+ $1,250/mo management
3-month minimum. New domains need a few weeks of warm-up before full sending, so plan on about a quarter to judge results. Available on its own or alongside any retention plan.
Ask about OutboundA great fit if you…
- Sell physical products online, usually on Shopify
- Have an email list but flows that were set up once and forgotten
- Want a partner who explains the why behind every send
- Care about your brand voice as much as your revenue
Probably not a fit if you…
- Want to buy email lists or blast people who didn't opt in
- Are pre-launch with no store or customers yet
- Need a full-service ads, SEO, and web agency
- Want guaranteed revenue numbers. Honest agencies can't promise those.
A note from the founder
"I started Bright Inbox because most brands treat email as an afterthought, and their customers can tell. We'd rather run a handful of accounts really well than dozens badly. You'll always know what we're working on, why, and what it's doing for you."
Asher Hedquist, Founder
FAQ
Good questions.
Which platforms do you work with?
Our process is built around Klaviyo and Shopify, the most common setup for growing DTC brands. If you're on another platform, tell us in your teardown request and we'll say honestly whether we can help.
Why a 3-month start?
The first month is mostly building and fixing foundations. Months two and three are where testing and campaigns compound. After that, it's month to month, and you can leave with 30 days' notice.
Do you have case studies?
Not yet, and we won't make any up. We're taking on a small group of founding clients now. Instead of borrowed results, we'll show you exactly what we'd change in your account, in your free teardown, before you spend anything.
Who owns the work?
You do. Flows, templates, segments, and content all live in your own account, and stay there if we ever part ways.
Do you do cold email for ecommerce brands?
Not to consumers. Bright Outbound is for B2B: reaching businesses, buyers, or wholesale accounts. For your customers, we only email people who chose to hear from you.
Get your free inbox teardown.
Tell us where to look. We'll sign up to your list, review what you're sending, and reply with a short personal video of the biggest opportunities we see. No obligation, no spam.
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